They say good things come in small packages. Well, sometimes, fabulous things come with ordinary names. Case in point: Barneys New York. The luxury-shopping palace unfortunately shares its name with a big purple dinosaur and one of the more uncouth Flintstones characters. The same goes for its house restaurant, Fred's (another Flintstone character name, could this be their idea of irony?). At the apex of six marble floors bursting with designer cosmetics, bags, shoes and clothes, Fred's offers fine food and spirits in a penthouse setting that is far from Neanderthal.
Like most Gold Coast eateries, Fred's is a place to be seen. The advantage here, however, is that you can let people know just how fabulous you are by being seen with a slew of recently acquired Barneys shopping bags. For the sake of fellow diners who are trying to keep down the prosciutto and arugula artisan pizza, please restrain yourself from parading your brand new Balenciaga handbag in between bites of the fresh pumpkin tortelloni or chopped salad. Likewise, if you see someone committing this tacky sin, try to keep eye rolling to a minimum.
In addition to unapologetic wealth flaunting, Fred's is a place where you can expect to see a lot of cheek kissing, deal-making and high-tech stroller pushing. The custom-made bar, stone fireplace and expansive terrace for dining al fresco make it a year-round staple for chic drinks and food. What's in a name?
Average cost: $21-$30
Centerstage Reviewer: Amanda Nyren