Come early, and come often: 25 percent of Isabella Fine Lingerie’s customers are men because of its laid-back atmosphere and open personalities. "We’re not a snotty, stuffy store." Worry not about sizing, says owner Lauren Amerine. She’s known as "the bra psychic."

Leave your mark a different way with Isabella Fine Lingerie’s custom line, studding most any name or phrase on her thong and camisole in Swarovski crystal. We ladies like surprises, but taking her along could be a fun prelude to a long evening. Hot tip for celebrity hounds: Julia Roberts and Danny Moder have shopped here before.

Centerstage Reviewer: Chris Benevich